YouTube Ranking Factors

  • Audience Retention i.e. average view duration for all videos on your channel, top videos by watch time, relative audience retention for a video compared to the YouTube average for similar videos
  • Video comments
  • Subscribers after watching a video
  • Click-through rate
  • Thumbs up/Thumbs down (Video Likes)
  • Watch time
  • Channel Authority
  • Keywords in the title, description and tags.
  • Backlinks to video from relevant and high quality sites.

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