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Exact Match Domain | – | Websites a domain that includes a keyword that you are targeting. For example, if you are targeting the keyword “SEO”, an exact match domain would be “seo.com”. *** SEO is hard. You have to learn a bunch of new terms, and it’s not always clear what they mean. It’s … Read more

Exit Page | – | Web Analytics the last web page an internet user visits on a website. *** SEO is hard. You have to learn a bunch of new terms, and it’s not always clear what they mean. It’s tough enough trying to keep up with all the new changes in SEO, without having … Read more

Extensible Markup Language | – | Websites a type of code that is like Hypertext Markup Language (HTML) and is used to organize data. Unlike HTML which uses tags, XML lets you define your own tags that are specifically designed for your needs. This is a powerful way to store data in a format that … Read more

Facebook Insights | – | Social Media Marketing a Meta (formerly Facebook) data analytics tool that provides information about how people are interacting with a Facebook Business Page. *** SEO is hard. You have to learn a bunch of new terms, and it’s not always clear what they mean. It’s tough enough trying to keep … Read more

Frequently Asked Question | – | Content Marketing web pages or sections on a website that list questions and answers related to the website’s topic. FAQ pages are commonly used to provide information to visitors or customers, and they can be helpful for SEO purposes as well. *** SEO is hard. You have to learn … Read more

Googlebot-mobile | – | Google Search the web crawler used by Google to discover mobile-friendly pages and update their search index. *** SEO is hard. You have to learn a bunch of new terms, and it’s not always clear what they mean. It’s tough enough trying to keep up with all the new changes in … Read more

Ecommerce | – | Digital Marketing the process of buying and selling goods and services on the internet. Amazon.com and Alibaba.com are two of the most popular ecommerce websites on the internet. *** SEO is hard. You have to learn a bunch of new terms, and it’s not always clear what they mean. It’s tough … Read more

Edge SEO | – | SEO the process of optimizing content for the edge of the network. Edge SEO focuses on improving the visibility of content in search engine results pages (SERPs) *** SEO is hard. You have to learn a bunch of new terms, and it’s not always clear what they mean. It’s tough … Read more

Edge Server | – | SEO a server that sits on the edge of a network. This means it is closer to the clients than other servers on the network. Edge servers can improve performance by caching data for the clients. *** SEO is hard. You have to learn a bunch of new terms, and … Read more

Email Service Provider | – | Email Marketing a company that provides email services to customers. ESPs can provide a variety of email services, such as email marketing, transactional email, and webmail. *** SEO is hard. You have to learn a bunch of new terms, and it’s not always clear what they mean. It’s tough … Read more

Embedded Content | – | Content Marketing content that is included in another piece of content, such as an image or video e.g. YouTube video. *** SEO is hard. You have to learn a bunch of new terms, and it’s not always clear what they mean. It’s tough enough trying to keep up with all … Read more

Engagement Bait | – | Content Marketing content created with the intention to get users to interact with it in some way. The most common types of engagement bait are likes, shares, comments, and views. *** SEO is hard. You have to learn a bunch of new terms, and it’s not always clear what they … Read more

Digital Millennium Copyright Act | – | Websites a US law that protects copyright holders from online infringement. It protects content creators from copyright scrapers i.e., individuals or websites that steal and use others’ content as their own. It also provides safe harbor for online service providers who comply with certain conditions. *** SEO is … Read more

Display Advertising | – | Digital Marketing a type of online advertising that comes in many forms, including banner ads, rich media ads, video ads, and more. Display advertising is effective because it’s able to reach a large audience through different channels, including websites, social media, and email. *** SEO is hard. You have to … Read more

Distributed Denial Of Service | – | Websites an attack in which many requests are made to a server with the intention of overwhelming it and causing it to crash. DDoS attacks are often used as a form of protest or revenge. *** SEO is hard. You have to learn a bunch of new terms, … Read more

Domain Rating | – | Off-Page SEO a metric developed by Moz that predicts how well a website will rank on search engines. DR is based on factors such as the age of the domain, the number of inbound links, and the quality of those inbound links. Doorway pages are low-quality web pages that are … Read more

Deep Link Ratio | – | Off-Page SEO a measurement of the total number of links to every web page on a website versus the total number of links to only the home page. *** SEO is hard. You have to learn a bunch of new terms, and it’s not always clear what they mean. … Read more

Broad Core Update | – | Google Search a name given to the change to Google’s “core,” or overall, search ranking algorithm and systems. Google’s main search algorithm is a collection of algorithms that figure out how well different web pages answer different search queries. *** SEO is hard. You have to learn a bunch … Read more